Growth hacking is a way to grow quickly. You need to be smart and strategic, then you can grow fast, or else you will know what not to do and adjust.
If you are a startup company and want to get your business off the ground, growth hacking might be the answer.
Growth hacking is the ability of startups to use nontraditional methods to grow their startup by gaining exposure in new markets, acquiring more users, and producing an exponential increase in revenue.
In this blog post, we will outline 14 growth hacking techniques that every startup should put into place when they are just starting out!
Content Marketing
Content marketing involves creating and distributing valuable, relevant, truthful content on a regular basis. This can be done through blog posts or videos!
Use Free Stuff
Start using free services before you have to pay for them. Free versions of WordPress, Twitter, LinkedIn, and Facebook are good tools for startups to grow a following in the early stages.
Don’t Wait for Perfection.
Companies should release their products to the public as soon as they are close to completion. They can then complete features that need improvement and fix bugs based on feedback from customers.
Use Your Network
Networking still works; leverage other people’s help, wisdom, and insights. Be confident in yourself, believe that your product is good for the world, and always be ready to tell your story when necessary.
Use Data Analytics
Using the data can help you to understand what is happening. There is analytics for things that you do, like your work and stuff. Use the data to understand what’s going on, and then they will fix it.
Leverage Trending Content
When you are trying to create content, look at what is trending. There will be something that’s hot, and people want it, so just create content related to the topic.
Know Your Competitor
Always know where your competition is coming from by using free tools like Alexa.com, SimilarWeb, TwitterAudit, and QuickSprout to measure their impact and reach.
Social Media
Use social media as a startup marketing. One way startups can do this is by posting on Facebook, Twitter, and Instagram about their startup’s products or services. This will not only reach new people who are interested in your startup but also allow you to engage with them through comments and shares!
Use Automation
Automation helps you to reach customers and reduce operation hours. You can automate social media posts by using services like Hootsuite so that your startup is always on the radar of potential clients and consumers.
Create an Engaging Experience
You want to make sure people are able to use what they’re buying in a way that makes them happy, or you’re going to get really angry emails.
Startup growth hacking is the ability of startups to use nontraditional methods like social media, content marketing, and incentivizing sharing with referral programs such as discounts for
Create A Personality
A startup’s personality is essential to cultivating a loyal customer base. It’s important for startups to create one that reflects the brand and values of their business in order to stand out from competitors.
Be Creative
To be successful as a startup, you want to make sure not to copy the success of others. You don’t want to let your own hindsight bias mislead you from picking up other growth hacking techniques they may have used and discarded for their company.
Offer Free Trial/Lead Magnet
Provide a free trial or a valuable lead magnet in exchange for your customer contact details; once you have received the details, you can build relationships via email and convert them as a paid customers.
Referral / Discount
Incentivize sharing with referral programs such as discounts for your service in exchange for referrals that come from friends or social media connections.
Conclusion
Startup growth hacking is the ability of startups to use nontraditional methods like social media, content marketing, and incentivizing sharing with referral programs such as discounts for potential customers in exchange for referrals that come from friends or social media connections.
If you want to know more about growth hacking, read Sean Ellis’s book “Growth Hacking.“
Do let us know if you like any of these tips and leave your 2 cents in the comment.
