Marketing is changing and unpredictable, still, the basics are the same, and it will be the same forever. With the current trends, it hard to imagine a business without digital marketing. It is hard for a business to find their customer, with the current tech stack and marketing, you can start reaching your potential customer within a day by spending money.
While reaching customers can be done easily by spending money on ads, you need to know what to show and whom to show to what. That’s where the basics and experts marketers take advantage of.
There are hundreds of books for marketers to read. We have curated the top 10 must-read books for digital marketers to read.
Note: There are short versions for these books, like small snackable content format, which will help you to read or listen to these books in less than 20 mins of your time. Of course, you will not get the feeling of consuming a hardcopy book, but it will give you the crux of the book.
1) Influence: The Psychology of Persuasion – Robert B. Cialdini
2) Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content – Ann Handley
3) Purple Cow: Transform Your Business by Being Remarkable – Seth Godin
4) Contagious: Why Things Catch On – Jonah Berger
5) Made to Stick: Why Some Ideas Survive and Others Die – Chip Heath and Dan Heath
6) Youtility: Why smart marketing is about help, not hype – Jay Baer
7) The 22 Immutable Laws of Marketing: Violate Them At Your Own Risk! – Al Ries and Jack Trout
8) Epic Content Marketing: How to Tell a Different Story, Break Through the Clutter, and Win More Customers by Marketing Less – Joe Pulizzi
9) What Great Brands Do: The Seven Brand-Building Principles That Separate the Best from the Rest – Denise Lee Yohn
10) The Tipping Point: How Little Things Can Make a Big Difference – Malcolm Gladwell
Grab Key ideas from bestselling Books
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These are some of the top picks from our team, we would love to hear from you and do comment if we have missed any other books.
We will keep updating the book list frequently.
