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Microsoft Clarity vs Umami

Compare Microsoft Clarity vs Umami — analytics tools comparison. Microsoft Clarity USD 0/month, Umami USD 0/month.

Both tools are categorized under Analytics Tools.

Who This Page Is For

You are comparing these two tools because you need analytics tools and you are deciding between:

  • Microsoft Clarity (completely free heatmaps and session recordings) vs Umami (self-hostable, open-source analytics alternative)
  • Teams compare it when evaluating free versus paid behavior analytics options.

Quick Comparison

Feature Microsoft Clarity Umami
Key Strength Completely free heatmaps and session recordings Self-hostable, open-source analytics alternative
Starting Price USD 0/month USD 0/month
Free Plan Yes Yes
Free Trial No No

Key differences at a glance

  • Microsoft Clarity focuses on completely free heatmaps and session recordings. Umami focuses on self-hostable, open-source analytics alternative.

When to choose Microsoft Clarity

Microsoft Clarity is best for: Completely free heatmaps and session recordings.

  • Clarity is used as a free alternative to Hotjar for heatmaps and session recordings.
  • It handles unlimited traffic without sampling, making it suitable for high-volume sites.
  • Teams compare it when evaluating free versus paid behavior analytics options.

Free behavior analytics tool from Microsoft with heatmaps, session recordings, and insights dashboard. Clarity provides unlimited traffic recording, click maps, scroll maps, and rage click detection. Integrates with Google Analytics and requires no sampling on any plan.

View full Microsoft Clarity details →

When to choose Umami

Umami is best for: Self-hostable, open-source analytics alternative.

  • Umami is commonly used by developers seeking open-source, self-hostable analytics with privacy focus.
  • It provides cookie-free tracking, real-time stats, and custom event support with minimal setup.
  • Teams compare it for open-source licensing, self-hosting flexibility, and straightforward deployment.

Open-source, privacy-focused web analytics platform with self-hosting and cloud options. Umami provides simple traffic metrics, custom events, and real-time dashboards without cookies or personal data collection. Alternative to Google Analytics for privacy-conscious teams.

View full Umami details →

Bottom Line

Your Situation Choose
You value: Completely free heatmaps and session recordings Microsoft Clarity
You value: Self-hostable, open-source analytics alternative Umami

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Frequently asked questions

What is the main difference between Microsoft Clarity and Umami?

Microsoft Clarity is best for completely free heatmaps and session recordings. Umami is best for self-hostable, open-source analytics alternative. Microsoft Clarity starts at USD 0/month. Umami starts at USD 0/month.

What is Microsoft Clarity used for?

Free behavior analytics tool from Microsoft with heatmaps, session recordings, and insights dashboard. Clarity provides unlimited traffic recording, click maps, scroll maps, and rage click detection. Integrates with Google Analytics and requires no sampling on any plan.

What is Umami used for?

Open-source, privacy-focused web analytics platform with self-hosting and cloud options. Umami provides simple traffic metrics, custom events, and real-time dashboards without cookies or personal data collection. Alternative to Google Analytics for privacy-conscious teams.

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