Heap Alternatives
Heap is used for automatic event tracking without code instrumentation. This page outlines alternatives commonly evaluated for analytics implementation, event tracking approaches, and technical complexity.
Scope
This page focuses on product analytics platforms for teams evaluating automatic vs manual event tracking and implementation requirements.
Comparison Snapshot
| Tool | Starting Price | Free Plan | Free Trial | Notes |
|---|---|---|---|---|
| Heap | USD 0/month | Yes | Yes | Automatic event tracking |
| Mixpanel | USD 24/month | Yes | Yes | Manual event tracking |
| Amplitude | USD 0/month | Yes | Yes | Behavioral analytics |
| PostHog | USD 0/month | Yes | No | Open-source analytics |
| Pendo | USD 0/month | Yes | Yes | Product adoption tracking |
Tool Notes
Mixpanel
Mixpanel requires manual event instrumentation but offers precise control over tracked events and data structure.
Amplitude
Amplitude provides behavioral analytics with manual tracking, supporting complex segmentation and predictive insights.
PostHog
PostHog offers both automatic and manual tracking options with self-hosting capabilities for data control.
Pendo
Pendo uses automatic tracking combined with in-app guidance and feedback collection for adoption metrics.
Selection Factors
- Automatic vs manual event tracking preferences
- Technical resources for implementation
- Retroactive data analysis needs
- Visual event builder requirements
- Data volume and retention needs
- Integration complexity tolerance