Skip to main content
New 200+ startup directories & guest blogging sites — $25 Get the datasets →

Smartlook Alternatives

Who This Page Is For

You’re looking for Smartlook alternatives because:

  • Budget is a concern — Smartlook starts at $55/mo
  • You don’t need mobile app recordings — Smartlook’s strength is mobile
  • You want surveys too — Smartlook is recordings-only
  • You prefer free unlimited — Smartlook has usage limits

Not for:

  • Teams who need mobile app session recordings (Smartlook excels here)
  • Users who value retroactive event tracking
  • React Native or Flutter apps needing mature SDKs

Quick Decision Guide

If you need…ConsiderWhy
Free unlimited recordingsMicrosoft ClarityNo cost, no limits
Recordings + surveysHotjarBundles behavior + feedback
Enterprise session replayFullStoryAI insights, enterprise scale
Self-hosting optionPostHogOpen-source, data control
Mobile app focusStay with SmartlookBest mobile SDKs

Comparison Snapshot

ToolStarting PriceFree PlanMobile AppsSurveys
Smartlook$55/moYesExcellentNo
Microsoft Clarity$0/moYes (unlimited)LimitedNo
Hotjar$32/moYesWeb-focusedYes
FullStoryCustomNoYesNo
PostHog$0/moYesYesNo

Tool Profiles

Microsoft Clarity — Free unlimited alternative

Clarity offers unlimited heatmaps and session recordings for free — unbeatable for budget-conscious teams.

Fits well when:

  • Budget is zero
  • Web recordings are primary need
  • High traffic would make Smartlook expensive
  • Rage click detection matters

Less suited when:

  • Mobile app recordings are critical
  • You need surveys or feedback
  • EU data residency required

Starting price: $0/mo (forever free)


Hotjar — Recordings with surveys

Hotjar bundles session recordings with surveys and feedback widgets — more complete UX research stack.

Fits well when:

  • You need surveys alongside recordings
  • EU data residency is required
  • Web-focused analytics suffice
  • Feedback collection matters

Less suited when:

  • Mobile app recordings are priority
  • Budget is very constrained
  • You only need recordings

Starting price: $32/mo


FullStory — Enterprise session replay

FullStory provides enterprise-grade session replay with AI-powered insights and frustration detection.

Fits well when:

  • Enterprise scale and compliance required
  • AI-powered frustration signals valuable
  • Budget allows enterprise pricing
  • Deep product analytics integration

Less suited when:

  • Budget is constrained
  • SMB needs don’t justify enterprise features
  • You want free tier

Starting price: Custom (enterprise)


PostHog — Open-source with recordings

PostHog bundles session recordings with product analytics and feature flags — comprehensive product stack.

Fits well when:

  • Self-hosting for data control needed
  • You want analytics + recordings + flags
  • Open-source philosophy matters
  • Developer-focused team

Less suited when:

  • Non-technical team
  • You only need recordings
  • Managed service preferred

Starting price: $0/mo (1M events cloud, unlimited self-hosted)

Mobile Recording Comparison

Smartlook’s strength is mobile. Alternatives vary:

TooliOSAndroidReact NativeFlutter
SmartlookExcellentExcellentYesYes
ClarityLimitedLimitedNoNo
HotjarWeb-focusedWeb-focusedLimitedNo
FullStoryYesYesYesCommunity
PostHogYesYesYesCommunity

If mobile is critical: Smartlook or FullStory. Clarity and Hotjar are web-focused.

Frequently Asked Questions

Is there a free Smartlook alternative?

Microsoft Clarity is completely free with unlimited recordings. PostHog has a free tier. Both work for web; neither matches Smartlook’s mobile capabilities.

Which alternative has mobile app recordings?

FullStory and PostHog support mobile apps. Smartlook has the most mature mobile SDKs. Clarity and Hotjar are web-focused.

Which alternative includes surveys?

Hotjar is the only alternative here with built-in surveys and feedback widgets.

Bottom Line

Your SituationChoose
Free unlimited recordingsMicrosoft Clarity
Recordings + surveysHotjar
Enterprise session replayFullStory
Self-hosting / open-sourcePostHog
Mobile app recordingsStay with Smartlook
Budget is zeroMicrosoft Clarity