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FullStory vs Smartlook

Compare FullStory vs Smartlook — analytics tools comparison. FullStory USD 0/month, Smartlook USD 55/month.

Both tools are categorized under Analytics Tools.

Who This Page Is For

You are comparing these two tools because you need analytics tools and you are deciding between:

  • FullStory (session replay with frustration detection) vs Smartlook (session recording for web and mobile apps)
  • Different pricing models — starting at USD 0/month vs USD 55/month
  • UX and product teams compare it for its frustration signals and searchable session replay capabilities.

Quick Comparison

Feature FullStory Smartlook
Key Strength Session replay with frustration detection Session recording for web and mobile apps
Starting Price USD 0/month USD 55/month
Free Plan Yes Yes
Free Trial Yes Yes

Key differences at a glance

  • FullStory has a lower starting price (USD 0/month) compared to the alternative.
  • FullStory focuses on session replay with frustration detection. Smartlook focuses on session recording for web and mobile apps.

When to choose FullStory

FullStory is best for: Session replay with frustration detection.

  • FullStory provides session replays, heatmaps, and user journey analytics for digital experience insights.
  • It is used for understanding user interactions, identifying friction points, and debugging UX issues.
  • UX and product teams compare it for its frustration signals and searchable session replay capabilities.

Digital experience analytics platform with session replay and frustration detection. FullStory captures user sessions, identifies rage clicks, dead clicks, and error states, and provides heatmaps and conversion funnels. Used for UX optimization and debugging user experience issues.

View full FullStory details →

When to choose Smartlook

Smartlook is best for: Session recording for web and mobile apps.

  • Smartlook is used for session recording on both web and mobile applications.
  • It provides retroactive event tracking, allowing teams to define events after recording.
  • Teams compare it for mobile app analytics versus web-only behavior tools like Hotjar.

Session recording and behavior analytics tool with strong mobile app support. Smartlook provides session replays, heatmaps, event tracking, and funnel analysis for both web and native mobile apps. Offers always-on recording without sampling and retroactive event definition.

View full Smartlook details →

Bottom Line

Your Situation Choose
Lower starting price matters FullStory
You value: Session replay with frustration detection FullStory
You value: Session recording for web and mobile apps Smartlook

Related pages

Frequently asked questions

What is the main difference between FullStory and Smartlook?

FullStory is best for session replay with frustration detection. Smartlook is best for session recording for web and mobile apps. FullStory starts at USD 0/month. Smartlook starts at USD 55/month.

What is FullStory used for?

Digital experience analytics platform with session replay and frustration detection. FullStory captures user sessions, identifies rage clicks, dead clicks, and error states, and provides heatmaps and conversion funnels. Used for UX optimization and debugging user experience issues.

What is Smartlook used for?

Session recording and behavior analytics tool with strong mobile app support. Smartlook provides session replays, heatmaps, event tracking, and funnel analysis for both web and native mobile apps. Offers always-on recording without sampling and retroactive event definition.

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