Glossary

Funnel Analysis

A method of tracking user progression through a defined sequence of steps to identify where users drop off in a conversion or onboarding process.

Related: Analytics tools , Mixpanel alternatives , Amplitude , Heap , Mixpanel , Smartlook

General Data Protection Regulation

A European Union privacy regulation governing how organizations collect, process, and store personal data of EU residents, requiring explicit consent and data protection measures.

Related: Privacy-focused analytics , Plausible , Fathom Analytics , Matomo , Simple Analytics

Google Seller Ratings

Star ratings that appear in Google Shopping ads and search results, aggregated from verified customer reviews collected through Google-licensed review partners.

Related: Stamped , Trustpilot , E-commerce testimonials , Stamped alternatives (2026)

Heatmaps

Visual representations showing where users click, scroll, and move their cursor on a page, using color gradients to indicate interaction intensity.

Related: Microsoft Clarity , Hotjar , Smartlook , Analytics tools , FullStory , Matomo

Health Insurance Portability and Accountability Act

A US regulation affecting how covered organizations handle protected health information.

Related: Editorial policy , Jane App , Scheduling tools for healthcare (2026)

Monthly Active Users

The count of unique users active in a product over a rolling 30-day period.

Related: Analytics tools

Net Promoter Score

A customer sentiment metric based on how likely users are to recommend a product.

Related: Feedback tools , How-to guides , Boast , Delighted , Intercom , Pendo

Product-led growth

A growth model where product usage drives adoption, expansion, and retention before sales-led handoff.

Related: Analytics tools , Use-case pages

Faster processing option

A paid option that affects processing speed only and does not change inclusion outcomes.

Related: Priority processing , Request inclusion

Rage Clicks

Rapid, repeated clicks on the same element indicating user frustration, typically because something isn't working as expected or a non-interactive element appears clickable.

Related: Microsoft Clarity , Session Recording , Heatmaps , FullStory

Round-Robin Scheduling

An automated meeting distribution method that assigns incoming bookings to team members in rotation to balance workload evenly across a group.

Related: Scheduling tools , How to choose round-robin scheduling , Appointlet , Cal.com , Calendly , Scheduling tools for multi-person meetings (2026)

System for Cross-domain Identity Management

A standard protocol for provisioning and deprovisioning users across software systems.

Related: Tools index